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CRO Audit · Four Industries

Your site already brings the traffic. Right now it's leaving the booking on the table.

I'm a conversion specialist. I hunt the 10 leaks between the click you already paid for and the booking you should have closed. Then I fix them. Four industries, each with its own site.

Find the leak in your industry.

Pick yours. I'll take you to the site built to plug it.

The Same Scorecard, Every Industry

The 10 things I check on every site

Every brand runs the same audit: a ten-point conversion scorecard. It’s the method underneath all four practices, tuned to each industry’s buyer.

1Mobile load speed. Every second past three costs you leads.
2Tap-to-call in the header. Visible the second a phone lands.
3Headline-to-search match. Speak to what they actually typed.
4Form length & placement. No six-field forms on a separate page.
5Pricing anchors. So you never look 2× the competition for no reason.
6Trust above the fold. Reviews and proof where buyers see them.
7Honest urgency. A reason to act now, without the hype.
8One primary CTA. Not five buttons competing for the click.
9Lead-qualifying fields. Ask the one question that qualifies.
10Page-to-intent match. No generic homepage catching specific searches.
Who You’re Working With

The team behind every audit

A small, senior team, not a rotating cast of account managers. You work directly with the people who find the leaks and write the fixes.

Tony Romo, conversion specialist
Founder

Tony Romo

Conversion specialist · Founder, CustomerConvert

I don’t run a generic marketing agency. I do one thing: turn the traffic a business already pays for into booked business. Instead of spreading thin across every industry, I built a dedicated practice, and a dedicated site, for four of them: private aviation, roofing & storm restoration, exotic rentals, and wildlife removal.

Each one runs the same ten-point conversion scorecard, tuned to that industry’s buyer, their language, and the exact moment they decide to call or click away. That’s the difference between a marketer who talks in general and a specialist who knows where your bookings are leaking, and how to plug it.

Your Strategists
Swipe or use the arrows to meet the team.
Jessica Martinez, client strategist
Client Strategist

Jessica Martinez

Client Strategist · CustomerConvert

Jessica is the person on the other end of your first call and every one after. She translates the audit into a plain-language plan: what’s leaking, why it matters to your buyer, and what we change first.

She keeps the work moving between the audit and the fixes, and makes sure every change ties back to a result you can actually see on your calendar.

Zack Presas, client strategist
Client Strategist

Zack Presas

Client Strategist · CustomerConvert

Zack lives in the details buyers feel but never name: the headline that finally matches the search, the form that stops asking too much, the tap-to-call that shows up the second a phone lands.

He pairs the ten-point scorecard with your real traffic, then turns the findings into fixes that hold up on the page, so the click you already paid for has a clean path to a booking.

Straight Answers

CustomerConvert audit FAQ

What the audit covers, who it is built for and what happens after we identify the leaks.

What is a CustomerConvert CRO audit?

It is a ten-point review of where a website can lose a buyer between the paid click and the booking. We examine mobile speed, tap-to-call visibility, headline match, form friction, pricing context, trust, urgency, CTA focus, lead qualification and page intent.

Which industries does CustomerConvert specialize in?

CustomerConvert operates dedicated conversion practices for private aviation, roofing and storm restoration, exotic car rentals and wildlife removal. Each practice uses the same scorecard, tuned to that industry’s buyer and booking path.

Who works directly with clients?

You work with founder and conversion specialist Tony Romo and client strategists Jessica Martinez and Zack Presas. The team identifies the friction, explains why it matters and keeps the recommended fixes tied to the buyer journey.

What happens after the conversion leaks are identified?

The team translates the findings into a prioritized, plain-language plan. It explains what is leaking, why it matters to the buyer and what should change first.

How much does a CustomerConvert audit cost?

Pricing is custom because the scope depends on the website, traffic path and industry. Book a conversion audit call to discuss fit, scope and pricing.